... and he keeps coming
by Massimo dal Bosco
Imagine to be a retailer trying to keep a mail order business going: extremely high seasonal business, horrendous logistic costs, not a chance to deliver on a different day, all possible products to all possible places on earth.
Does it sound like a good business model?
Do you believe a professional investor would fund it?
And still, since our childhood, we have all been so happy that on a special day of the year, around the Christmas tree with your family and loved ones or during a cold winter night when you are lying in bed, someone has taken care to tender this business.
Team Retail Excellence wishes you, your families and loved ones all the best for the coming Christmas.
May the spirit of retailing be kept alive by dreamers every now and then…